Smart retail technologies at the OutDoor 2018

Software expert Hitachi Solution GmbH of Nuremberg and its Smart IT Truck will bring smart web shop concepts, powerful omni-channel solutions, and efficient tools for modern workplaces to OutDoor 2018 and answer visitors’ questions regarding the digitization of the retail industry. The mobile booth comprises a variety of showcases to illustrate future shopping processes and back-office systems.

Date: June 17 to 20, 2018
Location: Friedrichshafen Fairgrounds, Neue Messe 1, 88046 Friedrichshafen
Hitachi Solution Smart IT Trucks: outdoor area between Halls B2 and A4

What is the most appealing way to design customer journeys across sales channels? What is the optimal way to attract customers? How can I analyze business data in a targeted manner to plan campaigns effectively? Hitachi Solution‘ experts will attend OutDoor 2018 with the Smart IT Truck to answer retailers’ questions. The showroom on wheels comprises fascinating live demos that illustrate diverse modules of the smart retail platform xReach. These tools help retail companies master the challenges of digitization and meet the needs of customers and staff. The individual modules integrated into xReach, for example, for omni-channel planning, analyses or intranet, can be combined flexibly on demand and then connected seamlessly.

The Smart IT Truck includes the following showcases:

  • xReach.erp for optimal omni-channel retailing
  • xReach.crm and xReach.social for effective customer relationship management
  • xReach.ecommerce a fully-integrated online platform
  • xReach.analytics for analyzing comprehensive company data
  • xReach.intranet the gateway to modern workplaces
  • xReach.collaboration for productive collaboration on projects

Learn more about each showcase.

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