Efficient customer relationship management is one of the central tools that make or break a company’s position in the market. Especially in fast-paced digital times with growing price pressure, economic success often depends on the establishment and maintenance of customer relationships. What may seem contradictory at first glance can be boiled down to one word: trust. To enable you to build your customers’ trust purposefully, xReach.crm provides you with updated details on your customers, campaigns and services and supports you in optimizing your lead and opportunity management activities.
To become a truly customer-oriented company, you need to know about your customers’ needs every step of the way. The cloud-based xReach.crm is the pivot for efficient structures for your customer relations in sales, marketing and customers service – available 24/7 around the world. Automated sales functions including lead management or service ticket processing based on targeted routing as well as efficient customer engagement turn customer relationships directly into measurable profit.
Because marketing, sales and customer service are connected, all your customer-centered processes interact perfectly. By ensuring concerted customer support by all your departments you benefit from synergies, a broader database and stronger ties with your customers.
Because marketing, sales and customer service share a database, information no longer is collected, updated and processed separately in each department, but in one central location. This helps reduce your administrative workload and make your processes more efficient.
The fact that products and prices can be compared at any time increases the competitive pressure among market players. xReach.crm helps you attain the competitive edge you need by enabling you to establish long-term customer relationships, thus ensuring customer retention.
Key marketing features
Key sales features
Key service features
„xReach.crm provides all your staff members with access to consistent data streams and high-performance analytics tools at any time and wherever they are. Personalized service and individualized offerings result in strong customer retention.“
Your website is an essential element of your customer communications because it provides potential buyers with product information, contact forms, FAQs and how-to videos. Offer your customers attractive online touch points and integrate contact information into your CRM by connecting xReach.crm and xReach.web via preconfigured interfaces. Keep track of all the interactions on your website and of the communications through your call center or by e-mail at all times and gain a comprehensive picture of your customers.
Consistent processes and data streams facilitate personalized interaction based on embedded intelligence. At any given time, your customers receive offers and suggestions that meet their needs. In this way, you strengthen your customer relationships and ensure the success of your points of sale.
xReach.crm uses social intelligence so every staff member is aware of the current mood and topics in the market. This enables you to respond to your customers’ needs proactively and in a timely manner to further optimize your interaction with customers.
Central management and full integration into the Microsoft Office world help simplify your sales processes. Mobile cloud access to analytical real-time dashboards increases the visibility of all relevant processes.
xReach is a modular software platform that dovetails ERP, CRM, analytics, intranet, PIM, e-commerce and other modules for your retail business intelligently.Get the brochure
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