Be it to cultivate your company’s image, prevent shit storms, or work on service processes and inquiries – social media marketing tasks are as varied as they are high-profile. With xReach.social, one of the Microsoft Dynamics 365 CRM based components, you keep track of all your social media marketing activities. As the pivot for all customer data, contact information and marketing campaigns, xReach.social facilitates communication among your marketing, sales and distribution staff and a 360° view of your data.
Social media long since have become established as essential touch points for customer contact. Use these platforms for your communications and as a base for strategic decisions by connecting xReach.social to xReach.analytics so you can include information regarding moods and trends in social media in your data analyses. The result: You can manage your campaigns in a more targeted manner and align them with the interests of your target group.
„First and foremost, social media marketing is about managing emotions. The xReach.social platform provides you with an updated overview of all relevant customer data. This facilitates more targeted customer contact with individualized campaigns – eye to eye and exactly where your customers are.“
xReach is a modular software platform that dovetails ERP, CRM, analytics, intranet, PIM, e-commerce and other modules for your retail business intelligently.
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